Playing a new game is like making a new friend. You might be a little unsure at first, unaware of the rules and the boundaries. You suss them out, figuring out what makes them tick, what grinds their gears, and how to progress. Then, you have your first moment of true bonding. With a new friend, it might be when you make a joke that they yes-and until you're both squealing with laughter. With a new game, it might be that first little accomplishment or moment of gameplay when you realize you're in a flow state.
Either way, it's electric, and all you want is more. You want to spend more and more time with them. You think about them when you're bored at work. They might even open you up to their world, of new friends and new games. And then you look at memes that remind you of them. It's a good life.